If you’ve ever tried to set up a website, there’s a good chance you got stuck choosing between Wix and WordPress, especially now in India where everyone’s looking for smart ways to save cash. Price is usually the dealbreaker, but when you Google it, you get a mess of numbers, hidden charges, and vague promises. Let’s clear things up so you don’t lose money on random upgrades or useless extras.
Wix sells itself as a one-stop solution—hosting, design, even customer support in one bundle. WordPress, though, makes you piece things together: hosting from one provider, themes from another, and plugins from everywhere. Sounds complicated, but here’s the twist—depending on what you want, WordPress can end up being cheaper. But not always. If you want predictable, all-in-one pricing, Wix looks easier. The big catch? There are plenty of sneaky costs on both sides that trip people up, especially when you want your site to look different or accept payments in rupees.
- Comparing Basic Pricing: Wix vs WordPress
- Hidden Costs Most People Miss
- The Real Price of Themes and Plugins
- Ease of Use vs Value for Money
- Tips to Save Money and Decide Smart
Comparing Basic Pricing: Wix vs WordPress
Straight up, Wix and WordPress take very different approaches when it comes to website costs. With Wix, what you see is mostly what you pay. For WordPress, you’ve got more flexibility, but it means piecing together costs from multiple places.
Here’s how it plays out for customers in India as of April 2025:
- Wix: Their plans start at around ₹300/month for the “Light” plan (best for personal use), jump to ₹600–₹1,500/month for the “Core” or “Business” options, and go up from there if you add things like online stores or extra tools. Every plan includes website hosting, a SSL certificate, and access to their drag-and-drop website builder. Custom domains are free for the first year, but after that, you’ll pay separately to keep your unique name.
- WordPress: The WordPress software is free (yes, zero). But to get your site live, you pay for hosting. Entry-level hosting in India goes for ₹80 to ₹400/month (Hostinger, Bluehost, and SiteGround are popular brands). Domains cost around ₹700–₹900/year. SSL is free with some hosts, but not always. You also get access to thousands of free themes, and loads of paid/premium ones.
If you pay upfront for a year, most WordPress hosting providers will toss in a free domain name. With Wix, you lock in easy setup, but upgrades like basic analytics, removing Wix ads, or taking payments mean you have to get the higher-tier plan. For WordPress, you only pay for stuff you actually use.
Platform | Starting Price (per month) | Includes Hosting? | Domain Free? | SSL Certificate? |
---|---|---|---|---|
Wix | ₹300 | Yes | First year | Yes |
WordPress (Self-hosted) | ₹80–₹400 | Yes (via provider) | First year (sometimes) | Depends on host |
So, if you just want a simple, ad-free site, WordPress with a cheap host can be half the price of basic Wix, but you have to set it all up yourself. Wix is more expensive up front but saves you time and hassle with setup. For a business or online shop, you’ll notice Wix’s monthly price jumps a lot faster. For WordPress, big changes in price usually come from premium WordPress themes or plugins you decide to add later.
Hidden Costs Most People Miss
At first glance, the numbers on Wix and WordPress websites look simple, but there’s always more to the story. When you start digging into the real cost, plenty of folks in India get surprised by things they didn’t see coming. So, let’s break down those sneaky extra charges you’re likely to miss if you’re not paying attention.
- Wix’s Upsells and “Premium” Add-Ons: Even after paying for a basic plan, stuff like removing Wix ads, getting a custom domain, or simple e-commerce features means you’ll need a pricier plan. Want email accounts or advanced analytics? Those cost extra, too. For example, connecting a custom domain needs a Combo plan or better, and professional mailbox email starts around ₹300/month—per account.
- WordPress Hosting Surprises: The sticker price for WordPress (website cost) usually shows the cheapest, least powerful hosting. But you’ll need stronger hosting if your site has more than a handful of visitors or if you use complex plugins. For reliable uptime and speed, most Indian users grab a mid-tier plan, which is often double the base rate.
- Theme and Plugin Expenses: WordPress is famous for its free themes but most good-looking, mobile-friendly options cost between ₹2,000–₹6,000 upfront, especially when you shop for the latest WordPress themes India designers love. Premium plugins (like for SEO, security, or payments) can run ₹3,000–₹8,000/year, and some charge recurring monthly fees.
- Maintenance and Security Costs: Unlike Wix which handles security and updates, WordPress makes you responsible. Many site owners end up paying for backup services or security plugins. Ignore these, and you risk getting hacked—which can mean even bigger bills later.
- Currency Conversion and Payment Gateways: If you’re running payments or e-commerce, check if your platform charges extra for accepting payments in INR. Wix has limited payment gateway options in India and may add extra transaction fees, while WordPress offers more flexibility but sometimes needs third-party plugins that cost extra.
Here’s a quick side-by-side showing where most people find surprise charges:
Feature/Need | Wix Extra Cost (per year) | WordPress Extra Cost (per year) |
---|---|---|
Custom Domain | Included in Combo+ plans (₹3,000+) | ₹800–₹1,200 (separate domain purchase) |
Email Accounts | ₹3,000+ per email | ₹1,200+ (using G Suite/Zoho) |
Apps/Plugins | ₹1,200–₹6,000 | ₹2,000–₹8,000 |
Maintenance/Security | Covered by Wix | ₹2,000–₹7,000 |
You can see it’s easy to underestimate the website cost for both platforms unless you plan everything out. Always take a close look at what’s included in your base package before you commit—otherwise, that “cheap” website turns expensive fast.

The Real Price of Themes and Plugins
Let’s talk about the stuff nobody likes to brag about—the extra cash you drop on Wix and WordPress themes and plugins. Honestly, this is where your wallet can take a hit, even if you started out thinking your website would be low-cost.
First, Wix themes (they usually call them templates) are included with your subscription. You don’t pay extra just to pick a design, which sounds awesome. But here's the flip side: customizing those templates or adding new features often means upgrading to a pricier plan. Want online bookings, a members area, or even a better contact form? Most ‘fancier’ stuff comes only with higher Wix plans.
Now, WordPress themes in India are all over the place in terms of pricing and features. Sure, you get thousands of free themes right out of the box. But, if you want your site to look unique or super professional, that’s when you usually end up shopping for a premium theme. Premium themes can go from ₹2,000 to ₹7,000 as a one-time buy—sometimes more if you want updates and support. Here’s an easy comparison:
Platform | Free Themes | Premium Themes (Typical) |
---|---|---|
Wix | All included in subscription | No separate premium themes, but upgrades cost more |
WordPress | Thousands, fully free | ₹2,000 – ₹7,000 (one-time) |
Plugins are a different story. On Wix, most fancy add-ons are called "apps". Many useful ones—like booking calendars or payments—charge you by the month. For example, if you want a live chat plugin, plan for ₹300–₹500/month.
With WordPress, you start with free plugins for almost everything, but over time, complex features (like eCommerce, SEO, or multi-language support) mean upgrading to the ‘pro’ version. Some plugins ask for a yearly renewal, often ₹1,500–₹8,000 a year. The tiny costs stack up, especially if you love adding new stuff to your website every few months.
Quick tip: Add up plugin/theme costs for the whole year, not just the first month. What looks cheaper now can get expensive after twelve months. And if you run a small business, keep an eye on INR pricing—some 'global' WordPress plugins don’t show prices in rupees, so currency conversions can sting.
- Wix themes: Free with your plan, but advanced features = higher plan cost
- WordPress themes: Plenty for free, but ₹2,000–₹7,000 if you want to stand out
- Wix plugins/apps: Mostly on a monthly fee basis
- WordPress plugins: Free to start, but premium = more features, ongoing costs
So, if you want max control and are okay hunting for themes and plugins, WordPress gives you more options. Wix is simpler up front, but advanced websites almost always mean a pricier subscription. No platform is really 'free' once you need more than a basic blog or portfolio.
Ease of Use vs Value for Money
If you just want to drag, drop, and go live fast, Wix honestly feels smoother. The editor is simple—even your mom could launch a photo blog in an afternoon without asking you for help. All the main tools sit in one dashboard, and you don’t have to worry about technical stuff like updates or hosting. For Indian users, there’s also the handy local payment support on premium plans, which takes out more hassle.
WordPress (the .org version, not the .com one) comes with a learning curve. You get endless choices: thousands of themes, plugins for every feature, and more control. But that control can get confusing. You have to pick reliable themes (loads are free, but the best WordPress themes in India are usually paid), set up hosting, and figure out your own backups. It takes longer to get started, but you end up with a site that does exactly what you want—and usually at a lower ongoing cost if you’re willing to learn.
Now, if you compare the value for money, there are clear tradeoffs:
- Wix – Charges you every month or year. Most cool features (online stores, custom domain, advanced forms) are only on paid plans. You rarely run into surprise fees, but the price locks you into the Wix setup. If you outgrow it, moving your site is a headache.
- WordPress – You control the cost. You pick free or paid themes, cheap or premium hosting, and basic or power-packed plugins. Yes, it can get pricey if you buy premium everything, but you can scale up or down. Plus, website migration is much easier if you ever want to switch hosts or designs.
Here’s a quick comparison for Indian website owners watching their budget:
Feature | Wix | WordPress |
---|---|---|
Starting Difficulty | Very easy | Moderate |
Design Freedom | Good, but limited | Endless |
Minimum Monthly Cost (2025 INR) | ₹350–₹800 | ₹100–₹500* |
Hidden Extras | Few | Depends on choices |
Local Theme Options | Few Indian themes | Loads with Indian designers |
*WordPress cost depends on your hosting and theme/plugin choices. Free versions available, but most pro sites do spend a bit.
Bottom line: Wix wins for fast setup. WordPress wins for long-term value and flexibility, especially when you want to dig into the best WordPress themes India builders release every year. Pick based on how much time and patience you’ve got—your wallet will thank you either way if you know where those sneaky extra charges hide.

Tips to Save Money and Decide Smart
Trying to cut costs but still build a solid website? Here’s the lowdown, whether you’re eyeing Wix or WordPress in India. A few small choices can make a big difference in your total spend over the year.
- Stick to what you actually need. So many folks pay for Wix features like extra storage or fancy templates they never use. On WordPress, people get lost buying random plugins just because they seem cool. Make a list of what’s essential for your site—like basic e-commerce, a smart-looking design, maybe a blog—and ignore the rest.
- Look for Indian hosting deals. If you pick WordPress, providers like Hostinger and Bluehost India offer solid deals from ₹80/month. They often throw in a free domain for the first year too, which makes a real difference when you compare with Wix’s yearly plans.
- Use free or local themes and plugins. On WordPress, there’s a gigantic library of free themes and plugins. Some developers in India even offer special rates, or region-specific tools (like payment gateways for UPI and RuPay). Always check user reviews so you don’t get stuck with something slow or buggy.
- Pay yearly, not monthly. Wix always pushes monthly plans, but if you pay for a year upfront, you usually save 25–30%. Same goes for your WordPress hosting. It’s one of the easiest ways to lower your website costs overall.
- Watch for promo codes and bundles. Both Wix and hosting providers like Bluehost often run discounts during Indian festivals or at the end of the fiscal year. If you’re not in a huge rush, wait for a sale and you might grab a premium plan for less than the basic price.
Here’s a quick look at typical costs so you can actually compare:
Platform | Starter Site (Yearly) | Business Site (Yearly) |
---|---|---|
Wix | ₹5,500 - ₹8,000 | ₹12,000 - ₹20,000 |
WordPress | ₹1,200 - ₹3,500 | ₹4,000 - ₹15,000 |
Bottom line: If you’re on a budget and up for a little DIY, WordPress almost always works out cheaper—especially if you pick free or low-cost themes that fit the Indian market. If you really want to just set and forget, and you hate fiddling with plugins or deals, Wix may be worth the extra cash. Don’t let glossy upsells or big promises trick you into spending more than you need. Choose what fits your real needs—your wallet will thank you.